Captivate Engage

Replace the form. Capture the conversation.

Better leads. Better measurement. A loop that learns.

Every campaign gets its own microsite. Engage sits on each one as an AI assistant — replacing the static landing-page form with a conversation, qualifying visitors in the moment, and handing warm intent to the reseller before the page closes.

What Engage does

Qualify in the moment. Brief at the handover. Feed back to the loop.

Three jobs, one assistant. Engage sits on the campaign microsite as a chat — qualifies the visitor, hands a briefing to the reseller, feeds Signal so the next campaign starts smarter than this one.

01 · Qualify

The conversation does the form's job — better.

Context-aware questions. Three or four exchanges to capture role, team size, timeline, trigger event and the alternative they're comparing against.

Captured: budget tier, decision authority, current stack, evaluation timeline, objections raised, alternatives considered — structured, not free-text.
02 · Brief

The reseller calls with the conversation in hand.

The handover isn't a name and an email. It's the questions asked, the objections raised, the context shared. The reseller calls warm and informed.

Routed: by accreditation, territory, vendor-specified rules. Delivered: as a structured payload into the reseller's CRM, with the full conversation transcript attached.
03 · Feed

Every conversation makes the next campaign smarter.

Conversations feed into Signal. Signal turns them into the next campaign's brief.

Surfaced: pattern intelligence, attribution to MDF spend, conversion lift versus baseline, cross-reseller benchmarks (anonymised).
How you start

Engage first. Alone. One campaign.

You don't buy the platform on day one. We attach one component — Engage — to a single campaign, sized for existing MDF. Six weeks. Then we measure. Then we expand.

01
Attach · week 1–6

One FlowSuite campaign. Funded from MDF.

Attaches to the microsite the campaign is already running on. Existing landing page stays. By week six: measured conversion lift, clean attribution back to the spend.

02
Expand · month 2–4

Same vendor, more campaigns. Quarterly recurring spend.

Three to five active microsites per quarter. A recurring MDF line, and a number you can take to the next campaign.

03
Productise · month 4+

A standing programme line.

Engage becomes the default on every campaign, not a pilot you re-justify each time. Delivered by us, renewed yearly, funded from the standing MDF line.

The wedge is small. The expansion writes itself. Add Pilot for call coaching once Engage proves itself. By month twelve, platform-level conversations — every campaign funded from MDF.

Run a trial

One vendor. One campaign. Six weeks.

Pick a campaign with an existing MDF line. We attach Engage to the microsite in five working days, brief the AI on the campaign, route briefings to the reseller already serving the account. Six weeks later, you have a number for your next QBR.

Foundational customer: TD SYNNEX. Built with them. Not pitched at them.

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